Land Rover Defender Car & Boot Mats | Simply Car Mats

The Land Rover Defender is huge news at the moment, with the launch of the brand New Defender in 2020. This new version of the Defender is almost eighty years in the making, with the history of the iconic Land Rover Defender beginning back in 1948 with the Land Rover Series I, the design of which was inspired by the Willys Jeep - which Land Rover’s chief designer used to use himself. A new short wheel Land Rover was unveiled at the 1948 Amsterdam Motor Show, which featured permanent four wheel drive, within just a year the Land Rover Series I was being exported to over seventy different countries, proving massively popular. In 1950, over 16,000 Land Rovers were sold - with customers including farmers, the AA, Winston Churchill. The next development in the Land Rover Defender journey was the Series II Land Rover which was unveiled in 1958. The design of this vehicle changed somewhat, with a wider body and barrelled chassis that did a good job of tucking away the otherwise visible chassis of the vehicle. Annual production of the Series II exceeded 30,000 and a new 2.25 litre petrol engine was introduced. Later, the Series IIA was introduced with a new diesel engine, and a few cosmetic changes. It was on the Series IIA where the headlights of the vehicle were moved wider out, giving the famous Land Rover Defender look that we can appreciate today. The Series III was introduced in 1971 with further cosmetic changes. It was in 1983 when the Land Rover Defender was made attractive to a whole new customer base - with the Land Rover 90 (short wheelbase) and the Land Rover 110 (long wheel base) This move drew in more and more private buyers - who were looking at the Defender as a lifestyle vehicle VS just a workhorse. Different specifications soon became available, such as the County - which had more comfortable seats and radio cassette players. In 1990, Defender was given to the 110 and 90 range. In 2011, it became clearer that the Defender in its current guise could not continue to meet the emissions and safety regulations in the car industry - and the all new Defender was launched in 2019 at the Frankfurt motor show. At Simply Car Mats, we are proud to stock and supply a range of car mats suitable for all models and ages of Land Rover Defenders. These mats, which incorporate boot mats - are available in both carpet and rubber options - with rubber car mats proving a popular choice with those who use these vehicles as part of their outdoor lifestyle. All of these mats have been specifically designed to fit the Defender models perfectly, providing the perfect fit and protecting the floor of the vehicle. These mats can also be personalised and customised, with different carpet thicknesses, carpet colours, carpet edging and embroidery being available. You can view the full range of Defender Floor Mats above, and if you have any questions about the collection - just get in touch and we will be more than happy to answer any questions that you may have.

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Published: 07-Aug-2020

Author: Colin Watson
photo of Colin Watson

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